Performance marketing and growth strategy for B2B and D2C brands that want to stop guessing and start scaling.
Paid media audit + growth roadmap
A deep-dive into your ad accounts, unit economics, and funnel to identify what's working, what's broken, and where the biggest opportunities live. You walk away with a strategic roadmap — not a generic deck.
Learn more →Hands-on paid media management
Full campaign management across Google, Meta, LinkedIn, and programmatic. Bid optimization, creative testing, automated monitoring, and performance reporting. I'm in the accounts, doing the work.
Learn more →Embedded growth leadership
I join your team as a fractional head of growth. Full-funnel strategy, LTV/CAC modeling, CRO, vendor management, and martech oversight — with weekly syncs, Slack access, and leadership meetings.
Learn more →Autonomous workflows for lean teams
Custom AI agent pipelines, n8n/Make.com automation, performance monitoring, and CRM integrations — so your team operates at enterprise scale without the enterprise headcount.
Learn more →Lead generation, pipeline acceleration, ABM campaigns, LinkedIn and Google Ads for complex sales cycles. I understand the math of MQL-to-pipeline-to-revenue and build campaigns that connect to it.
Customer acquisition, unit economics optimization, Google Shopping, Meta campaigns, retention and LTV modeling. I think in contribution margins and payback periods, not just ROAS.
Most marketers live in one world or the other. I've operated in both — as an agency strategist and as a brand owner — which means I think about paid media the way your CFO does, not just your marketing team.
Not case study theater. Actual feedback from people who trusted Digital DNA with their ad budget.
Blake is one of the most strategic and results-driven media professionals I've worked with. He brings analytical expertise, creative problem-solving, and deep platform knowledge to every campaign. He consistently found innovative ways to optimize performance, ensuring measurable success.
His exceptional expertise in performance media strategies and meticulous attention to detail consistently resulted in outstanding campaign outcomes. Blake's ability to lead and inspire cross-functional teams, combined with his strong analytical skills, make him invaluable.
Blake was a paid media consultant to our Leadtail team. One big challenge we faced was using LinkedIn Lead Generation to produce marketing qualified leads. I most appreciated Blake's thinking outside the box that helped us reach and often exceed our target.
Book a free 30-minute discovery call. We'll talk about your goals, your current setup, and whether working together makes sense.